How VR And AI will change restaurants

The tech industry has managed to find a way into every aspect of our daily lives, with more realistic and immersive experiences being made possible.

The use of virtual reality (VR) is something that has been popularised through the development of VR gaming experiences, enabling full immersion in the 3D worlds being rendered; however, this is not the only use of the technology. As an example, the medical industry has utilised VR solutions to complement the training that doctors receive.

Artificial intelligence (AI) is something that we commonly experience through our smartphones. Google Assistant and Siri are the epitome of consumer AI software, enabling us to talk to our phones and performing our requests with ease.

These two technologies also have some excellent applications within the food industry.

Interactive experiences

Technology has been making strides and many restaurants have begun to offer menus on a tablet interface, such as McDonald’s with its self-service machines. This is just one example of what technology can make possible.

Those with food allergies may be interested in a VR experience reported by Oracle. Basically, the person is placed in a room and there are multiple food aromas that they can smell. They could be smelling a steak, for example, but would be eating jelly. This is a new type of sensory experience that is only possible thanks to VR.


Artificial intelligence to drive sales

Many bars and restaurants are starting to use artificial intelligence to help boost their sales. AI can be used in a variety of ways, dependent on the weather, the type of people present and the time of day, to create the right atmosphere. Restaurant owners can change the in store music they play to create a different ambience, for example, which may be fundamental in improving the experience for customers. If you are struggling to decide what to play, in store music found at Mood Media and other specialists can help to improve your restaurant’s atmosphere.

Reducing unnecessary human contact

Payment is one of the least enjoyable parts of an evening meal, with the exchanging of card details interrupting the atmosphere. Artificial intelligence has the capability to negate the need for this restaurant ritual by automatically charging patrons using technologies such as facial recognition. This is something that a good proportion of restaurant-goers are interested in.